Lovly is a hair care brand co-founded by my brother and I in New Caledonia, designed to tackle those pesky flyaways with a sleek, easy-to-use hair stick. We wanted to create a product that’s both functional and fun, with a fresh, tropical aesthetic that feels lighthearted yet elegant. By blending modern cosmetic design with playful branding, Lovly quickly gained traction, proving that a great visual identity can truly set a product apart.
